Social media impact

Social media impact2018-04-16T16:39:30+01:00

Project Description

A charity client was running a range of different media activities as part of a 360 campaign to drive sign ups.

We were able to model the impact of these activities on the target objective and separate out the different contributions, including the effect of social media sharing.

The client was able to plan the next years activity with a full understanding of the likely impact of the campaign and to set the correct level of investment into social media.