We are a specialist marketing analytics consultancy focussing on measuring the impact and ROI of marketing and sales activities. We are wholly independent and, because all projects are personally undertaken by our highly experienced team of Directors, we are able to bring an independent and informed objective viewpoint.
We use different approaches, including econometric modelling, to quantify the true impact of advertising, digital, social and promotional activity. Our investment in Data Engineering means we are unusual in our ability to tackle the challenges of Big Data and are able to work with massive data sets with agility. Our user friendly tools put scenario planning capability directly into the hands of our clients.
Independent, impartial and innovative, we work with many of the country’s best-known brands.
We help our clients find answers to questions like these: