Analytics professional with director level experience in blue chip Consumer Goods companies in the UK, Europe and global markets. Writer, trainer and lecturer in the field of Marketing Metrics, founder of MetaMetrics.
A true industry leader with significant technical, analytics and systems architecture experience at a senior level.
With an engaging combination of in-depth analytics and market understanding, delivered in a pragmatic, thought provoking and action-focussed manner, the team at MetaMetrics were a key partner in supporting us through some tough commercial decisions as part of our strategic planning process. I would not hesitate to work with them again.